SEO friendliness is a pillar of the online selling and e-commerce. Your availability and ranking on the search engine play a fundamental role in determining how much you will sell. SEO does not only rely on the usage of keywords. Selection of an e-commerce platform that enhances your SEO friendliness is the first step to earning better ranks.
In this regard, when choosing a platform for your e-commerce website, you must be conscious of its ability to support features that will help you to improve your SEO ranking without any hassles.
So, which are the best e-commerce platforms for SEO? Here are their traits:
a) Fast loading speed
Most e-commerce websites are built on platforms that make them slow to load. So, when a customer visits them for shopping, they take centuries to display the results. As a result, their bouncing rates go up, and the SEO rankings perform poorly.
When it comes to selecting an e-commerce solution, it is essential to consider its loading speed. The faster your e-commerce site is, the higher your conversion rates will become. Also, Google falls in love with high loading speed sites.
Hence, when you think of an e-commerce platform, give priority to the loading speed.
b) Mobile optimization
As an entrepreneur in this era, you cannot ignore the power of mobile optimization. Due to current innovations, mobile devices are no longer calling and chatting alone tools; they are now the doorway to online shops.
In this essence, while establishing an e-commerce website, you need to check whether your platform of choice allows you to optimize your site for mobile devices. Remember, searches through mobile devices are on the edge of superseding desktop and PC based ones.
So, if you want to become a champion and run a profitable e-commerce business that ranks better on the search engines, mobile optimization is a must.
c) Ease of use and customize for the owner
Another factor that can help you rank better on the search engine is customization and ease of use. But how does this help? As the site owner, customization is the key to creating a unique e-commerce website that will earn a large following. Customization allows you to use features that will boost your SEO ranks by designing your headlines, meta-descriptions, on-page, and backlinks.
Most importantly, these aspects should be easier to use. You do not need to rely on a developer to give a taste and customize your e-commerce website.
And those are the traits of the best e-commerce platform for SEO.
— Huyen Truong (@HuyenTruongMBA) 12 de noviembre de 2017
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